WHAT it is
BePartnerReady.com® is a comprehensive, on-demand online training program and membership that helps you embed a corporate partnerships strategy into your organisation. You can join anytime and work through it at your own pace with live, quarterly workshops to keep you on track.
You’ll begin with a Starter Kit that sets the scene and gets you organised, then move onto an Action Kit with 7 in-depth Modules. It’s everything you need to upskill and boost your confidence to win the right corporate partners.
BePartnerReady.com® is more than just training – it’s a roadmap for success.
Along the way you'll learn how to:
1) Value your Assets
2) Value your Brand
3) Create a Prospects List
You’ll also develop essential bedrock documents including a Mission-aligned Intention, a compelling Credentials Presentation, new Corporate Partnerships Model and internal ‘rules of engagement’.
You’ll also learn to:
4) Enrol Board & Management to a new model
5) Approach Prospects - and get a response
6) Secure transformative partnerships
Along the way, you’ll shift mindsets from scarcity to abundance, and approach corporates with clarity and confidence with the tools to win multi-year, multi-million dollar partnerships.
NEW Quarterly 90-minute live workshops and Q&A
Every quarter, Georgia McIntosh (Chief Communicator, BePartnerReady.com®) hosts a live 90-minute implementation session: 60 minutes deep-diving key modules, followed by 30 minutes of open Q&A. All calls are recorded for members who can't attend live.
WHY it works
If you're a changemaker in a non-profit or social enterprise in Australia or NZ, looking to amplify your profile and supercharge your societal impact through corporate partnerships, you're in the right place!
BePartnerReady.com® is the most trusted and results-driven program and membership available. Our 7-step process helps you get focused, in action, and ready to pitch - and win - corporate partnerships. But don’t just take our word for it - explore our testimonials and success stories to see the impact for yourself.
Meet your Chief Communicator
Hi 👋 I'm Georgia McIntosh Chief Communicator at BePartnerReady.com® and part of the team at Donor Republic, Australia's leading fundraising agency.
I'm the person you'll see on the quarterly calls, the one who answers your questions through the platform.
BePartnerReady.com® was built by me and our previous founder Hailey Cavill-Jaspers on 30 years of real-world corporate partnerships expertise. My job is to make sure that expertise works for your organisation.
Is your organisation truly ready?
Sometimes, even the most passionate changemakers struggle to win partners - not through lack of effort, but because their organisation simply isn’t ready. Like any income-generating strategy, corporate partnerships need a solid foundation. Without it, you risk pouring precious time and resources into a strategy that may not deliver results.
That’s why we created the Readiness Q&A - a quick, confidential tool to assess your organisation’s readiness for success.
- It’s fast: about 10 minutes and you’re done!
- It’s insightful: get your Readiness Score and, if you like, a free, no-pressure chat with us to unpack it.
- It’s free: seriously, zero strings - just actionable tips and a great tool to spark intentional conversations with management
HOW the program works
Once you join, you’ll get your own login to the on-demand program, which contains the 7-step roadmap laid out in a clear, logical sequence. You’ll begin with the Starter Kit: providing context on the corporate landscape and helping you set up your team and resources for the Action Kit.
When you’re ready, move at your own pace into the Action Kit - 7 comprehensive Modules that teach you what to do, and just as importantly, why you’re doing it. Friendly videos, ready-to-use templates, best-practice guidance and real-world examples support you to produce your best work.
As your strategy takes shape module by module, you can bring your management team along as you go, or wait until you’ve nailed the preparatory Steps 1-5 and present a fuller picture.
And because BePartnerReady.com® is now a membership, you’re never working through this alone or against a clock. Join anytime and move at whatever pace suits you - your access stays live for as long as you’re a member.
You’ll also get quarterly live implementation calls to keep momentum going, ask questions in real time, and learn from what’s working for other members – PLUS ongoing access to fresh content and our ever-growing resource library.
One practical tip from years in the game: if you’re pitching to Australian companies, aim to have all 7 Modules complete and embedded by the end of January – as February is the optimum time to pitch. Chasing global companies? August is your window.
View and download the 7-step process in this infographic.
WHAT'S the investment?
"Yes, there is an investment, but it’s truly a fraction of the value you’ll receive. The tools alone—backed by years of expertise—are worth tens of thousands. If you're serious about building successful corporate partnerships and want to get it right from the very start, this is hands down the best investment you'll make in your organisation’s future."
~ Rosemary Such, former Fundraising Manager, Wingspan NZ
Join the Membership
$2,550 + GST
- For first member
- $575 + GST for additional members (from same organisation)
- Pay upfront on invoice or online
Includes:
- Full program and resource library
- Quarterly 90-minute live workshops and Q&A
- Private WhatsApp community of corporate partnerships folk
- Content and tools, shaped by what members tell us they need
BONUS - first 10 only!
- A complimentary 60-minute 1:1 strategy session
- Use it however suits you: a pitch deck review, help untangling a tricky negotiation, or mapping out how to get the most from your membership.
Want more than a membership?
Workshops
Live, online, facilitated workshops that deliver concrete and actionable tools that will immediately enrich your corporate partnerships strategy.
Bespoke Consulting
We work directly with organisations need tailored support to help enhance, strengthen or develop a corporate partnerships strategy and approach. Supported by the Donor Republic Philanthropy & Partnerships team.
“I didn’t know much about corporate partnerships at the start of my career, and thankfully I found the BePartnerReady.com® process. It was one of the best professional development courses I’ve ever done, and over the past decade I’ve used it to embed a corporate partnerships strategy across four diverse non-profits, including now at WWF-Australia.”
~ Sophie Davidson, Development Director, WWF Australia
WANT a peek?
Why not try it on for size?
It’s unlikely you’d buy shoes without trying them on first! So why invest in a program without knowing if it’s a good fit? That’s why we’re offering a free trial.
You’ll get access to a powerful exercise: Setting Your Corporate Partnerships Intention. Inside you’ll find:
- A simple and unique process to clarify the kinds of corporate that will drive your Vision & Mission forward
- Video guidance from Hailey & Georgia plus a plain-English guide
- A ready-to-use Template
By the end, you’ll have a polished, actionable document to share with your team and a first-hand feel for our elegant platform and insightful tools.
It’s a small but important first step on the path to winning transformative partnerships. And a perfect way to see if this program is the right fit for you.
"This program is worth every dollar and hour invested. After completing the course, I secured a partnership with a major brand that supported clinical trials and raised awareness for skin cancer prevention Australia-wide – far beyond what a pure donation could achieve. If you want real results, this is the best investment you’ll make"
~ Merrin Morrison, former Marketing & Communications Manager, Melanoma and Skin Cancer Trials
WHAT you get
The BePartnerReady.com® program includes seven detailed Action Modules
Written by Hailey, they include all her knowledge, tips & shortcuts after spending 30 years building 50 major corporate-cause partnerships in Australia. Also, countless real-world examples, easy-to use templates and a best-practice example for each of the seven Action Module outputs.
Three STARTER Kit Guides to help you prepare your resources & schedule, create your team, set your ‘Intention’ and learn all about the corporate sector
Seven ACTION Kit Module booklets for each of the monthly steps of the process
Best practice examples of all Module outputs
Real world examples from former students across Australia and NZ
Instructional VIDEOS from to help you avoid the pitfalls
Quarterly live CALLS to keep momentum going and ask questions in real time
Easy to use, time-saving TEMPLATES so you can get into action straight away
Plus, a Library full of BONUS guides (storytelling, corporate structures, branding, e-books, research reports, infographics, pitching, sponsorship, managing partnerships)
You’re not alone! Questions answered (within 24 hours) and you’re connected in with students across Australia and New Zealand
Extra help is available: book 1:1 time with us through our shop for personalised guidance
WHAT else you get
Students also get these BONUS FREEBIES!
- eBook Talking the Walk®2 – to help you communicate your partnerships
- eBook DoGoodology® - proof that the giving high is a potent business strategy
- Free 2023 Conscious Consumer Report, featuring compelling statistics proving consumers will switch brands to support a cause
- Bonus booklet detailing the different Generations – Z, X, Millennials – and what influences them to buy and donate
- Bonus booklet on the Power of Storytelling
- Bonus Managing Corporate Partnerships Guide with Templates
- Bonus Library which includes a detailed section on Sponsorship
- Bonus webinars including 'crafting a powerful verbal story', creating a compelling video
PLUS
- For students who are organisationally ready (according to our Readiness Q&A, scoring a ‘green’ rating) we offer a ‘BeHappy 100% Money Back Guarantee’
Let's find out.
First, you need to know three vitally important things about BePartnerReady.com®.
BePartnerReady.com® is so much more than a training program - it’s an implementation program and membership. It’s not something you just skim through as ‘professional development’ and then forget; it’s a deeply practical process led by an individual (possibly you), for organisational implementation. You cannot do this alone – you must bring your whole organisation along for the ride. After all, forging a partnership with a corporate or brand impacts your entire organisation, and they’ll play an important role in delivering benefits, so it makes that they should be involved in developing ‘the offer’.
The program is robust and meticulous and has been designed to work for almost any organisation, small or large, global or local, super-brand or unknown. Organisations like Conservation Ecology Centre, Eastern Health Foundation, ACRE and Bully Zero have enjoyed incredible results (not heard of them? There you go, they are not super-brands!). Complex global and federated organisations like Oxfam and Lifeline Australia also continue to enjoy success from this program. Yes, you’re unique, but that doesn’t make you un-partnerable.
Readiness is vital. We have a deep understanding of what makes an organisation truly ‘ready’ and our experience has taught us that there are two distinct levels of readiness:
- Organisational Readiness and
- Partner Readiness
BePartnerReady.com® builds your Partner Readiness, but success comes faster when your organisation is Organisationally ready. While you can join the Program at any time, completing our Readiness Q&A will help you understand how well equipped your organisation is to embark on a Corporate Partnerships Strategy.
Discover your organisations’ readiness
Complete our Readiness Q&A - a quick, free and confidential tool:
- It’s fast: about 10 minutes and you’re done!
- It’s insightful: get your Readiness Score and, if you like, a free, no-pressure chat with us to unpack it.
- It’s free: seriously, zero strings - just actionable tips and a great tool to spark intentional conversations with management
Our hope is that you and your organisation will be radically transformed throughout the process of embracing AND IMPLEMENTING the BePartnerReady.com® process. We also expect you to give it your 100% best effort, that’s what the 100% is – it’s a two-way street. That’s why in order to be eligible for our 'BeHappy 100% Money Back Guarantee' you must submit proof that you did the course work in accordance with our Guides & Templates. If you do - and implement – all seven Modules, and still feel that the program hasn’t delivered, we’ll happily refund your fee.
Read the fine print below so that we’re all on the same page.
The BePartnerReady.com® process works.
It’s been producing stunning results in Australia for two decades. Hear from past students:
“We had some strong sponsorships for Oxfam Trailwalker, but it was motivated by staff engagement. We’d never nailed a pure consumer marketing-based partnership. Having been through this process and applying it in the real world, I can see why. We now have a much clearer value proposition for potential partners AND sponsors, and we signed up a partner straight out of the gate”
~ Joe Manger, Former Corporate Partnerships Co-ordinator, Oxfam Australia
“One of the valuable things Hailey taught us was how to place a $ value on our brand. This enabled us to sign up three major players in Woolworths, Pet Circle, & PetStock which have transformed our ability to do more – to get rescue animals into loving homes. As a tiny organisation we don’t have time to waste. Your investment will not only save you time but even better, it’ll get you results”
~ John Bishop (JB), Founder, PetRescue
“Within a month of graduating I secured 2 sponsors for our major awareness campaign ‘Lace Up against Social Violence’: $140k in cash, $500k of in-kind creative, digital, marketing channels & ad placement. This was the biggest & best campaign ever with unprecedented activation & reach through football clubs as well as reaching millions of Australians with our message. This was my first time pitching to corporates and I nailed it using this process”
~ Anna O’Halloran, Former CEO, Step Back Think
Discover our 70+ testimonials and success stories
Unsure how to convince the boss or Board?
Share this video of Board Members & CEOs talking about their experience of BePartnerReady.com®.
“BePartnerReady.com® is methodical, logical and there’s no comparison to it in the market. If you’re a corporate partnerships executive trying to meet your organisation’s corporate partner goals, then this is the process for you. It will walk you through from start to finish and get you rewards".
~ Jo Booth, Corporate Partnerships, The Smith Family
"As a small social enterprise, we have limited time and resources, so it was fantastic to have a step by step guide to winning corporate partners that really was the perfect recipe for success".
~ Patricia Scheetz, Founder of The Sweetest Gift
Got a question?
